Kaboom! Play Everywhere Challenge Comes to ATL

A couple weeks ago Kaboom! announced their Southeast Play Everywhere Challenge with a kick-off event, right here in Atlanta. They provided general info and best practices for a successful application (their giving away $720,000 in grants to nonprofits in Atlanta, Dallas, Houston, and Miami) and our team was there to learn everything so you'll have a great shot at a successful application. Hopefully this is helpful and encourages you to apply. Good luck!


Kaboom! is now accepting applications for grants that integrate “play” into everyday life and unexpected PLAYces - sidewalks, vacant lots, bus stops, open streets and beyond - encouraging more families to get active and play together.

Grants will be distributed for projects ranging from $2,ooo - $30,000 - noting that the smaller grants (less than $10,000) will have a much higher chance of being accepted.


You’ll want to include the following details in your application:

  • Who your project will serve
  • Specifics around how kids and families could play more
  • Where the project would take place
  • Get granular here. Not just the city/neighborhood, but the exact location and elements around the location. Nearby hubs, bus/train stops, community places, etc...
  • The changes you plan to make with the project
  • There needs to be a physical “thing” built or created. Programs or events will NOT be accepted.
  • Pop-up play areas, painting landscapes, etc...
  • Community partnerships - THIS IS IMPORTANT
  • Name drop! List your notable board members, corporate partners, network of nonprofits or individual donors (and why they’re a great partner), and partners you have that can help make your project possible
  • Showcase how you plan to incorporate education elements through play

The Playbook

Click here to view/download the playbook that highlight and detail the following elements that should all be included in your project. Make it:

  1. Inviting
  2. Wonderous
  3. Challenging
  4. Shared
  5. Unifying
  6. Convenient

Learn more at https://kaboom.org/challenge